Posted by a2g on May 26, 2020
With everything from game night, to university courses, to family hangouts moving to video chat, most people out there are sure to be familiar with video conferencing. And, if you’ve ever been in one of these such chats, you’ve probably noticed how disorganized they can be. When it comes to being a remote substitute for […]
Posted by a2g on May 21, 2020
In a lot of ways, the basic truths of customer loyalty still hold true to this day. For most consumers, customer loyalty is a tried and true function of product quality, service, and economy — that hasn’t changed. What has changed in recent years, and especially in recent months, are the many of the other […]
Posted by a2g on May 18, 2020
Working during COVID-19 comes with a number of challenges that workers will have to face every day, from simple adjustments of routines and practices to worries of increased risks to their health. Companies likewise are called to adapt to the new way of things, and many are facing shutting their doors for good. Ahead you […]
Posted by a2g on December 21, 2016
As a new year approaches, many of us try to establish a New Year’s Resolution to complete during the year. For most, the resolution is often the goal of creating healthier lifestyle habits. However, it is easy to quickly forget or lose motivation in reaching that goal. Last year, Forbes reported that 70% of employers […]
Posted by a2g on November 28, 2016
The holiday season is near, as almost every retail business has reminded us since practically the first day of November. Although a time for giving, the end of the year approaching can put a lot of pressure on companies of all sizes to meet business goals. Additionally, as a business owner or manager, it may […]
Posted by a2g on September 27, 2016
If you’re like 80% of ride-hailing users, you use Uber as your ride request app of choice. You’ve probably shared your invite code with family and friends for their first free ride, which earns you one in return. And, chances are, you shop local–whether it’s getting your daily cup of coffee or grabbing dinner with […]
Posted by a2g on August 18, 2016
Whether you prefer Android, iPhone, or tablet, you’ve probably downloaded at least one branded app to your device. Beneficial to both brand and consumer, branded apps help strengthen the experience customers have with a brand, as well as build new customer relationships. Many apps offer exclusive deals, simplify the purchase experience, or both. Either way, […]
Posted by a2g on July 13, 2016
Recently, Chipotle Mexican Grill introduced a three-month loyalty program in an effort to gain its customers back after a national scare of food safety concerns last year. Enrolling in the program, called “Chiptopia,” starts with a card given to a customer when paying for their Chipotle purchase. The cashier will swipe the card at the […]
Posted by a2g on May 11, 2016
While we do encourage financial incentives as compelling motivators (obviously), there are ways to effectively encourage employees to perform that won’t cost your company unnecessarily. One of the top non-financial motivators include “open, supportive cultures that encourage new ideas and empower staff.” That sounds all well and good. But we find that we have a […]
Posted by a2g on April 4, 2016
As this McKinsey article from 2012 so accurately pointed out, customer behavior is evolving. Customers are more savvy, and are way, better at their research And that was in 2012! It’s 2016, and customers have only grown in their discernment and acumen. While it began with the advent of the Internet and shopping search engines, […]